The advertising secret to billion dollar success that no one ever told you about. "Lemonade for Sale" I'm pretty sure the lemonade stall itself had higher value than my actual income back then when I was a kid, but I dare not say it to my mother who took it upon herself to market my product by sending a quick text to her friends....

Nowadays, online marketing is leaning towards video content.   This is because videos allow you to deliver your message in record-breaking fashion unlike traditional, static media. You can narrate a clear story or demonstrate a new topic in just a fraction of the time that an e-book would require.   For digital marketers, videos are now a must have asset for any online campaign....

There is no denying that social media has become an essential part of people’s lives. Whether it’s to keep in touch with family and friends, to catch up on the latest news and trends, to read about topics you’re interested in, to entertain yourself, or to discover new things, social media has become one of the ways you can connect to the world. Of...